|
|
||||
|
Blog to support the book "Creatively Self-Employed: How Writers and Artists Deal with Career Ups and Downs" by Kristen Fischer |
||||
About Me
30-something Jersey gal working as a freelance writer. Starbucks addict, beach-lover, kitty mother.
Subscribe to 
|
Wednesday, February 28, 2007 Wednesday, February 21, 2007
All I am waiting for is iUniverse.com to but my official copy online. Then, you may buy it.
*Le patient sigh* In the meantime... I swiped this from the ever-so-awesome Calvin Lee of Mayhem Studios. Thanks, Cal. Getting the Word Out & Finding Potential Clients Since this is the start of the new year. I thought it would be appropriate, the first post of 2007 would be about getting the word out and finding potential clients. Here are are few tips to let people know who you are, what you do and finding potenial clients. Press Releases/E-Newsletter - Have some exciting news or completed a successful project? That's a good reason to send out a Press Release or E-Newsletter. Send the E-Newsletters to current and potenital clients. Send press releases to media outlets (on-line, local and industry related papers/magazines). A few on-line resources to post your Press Releases. PR Log - free PR Leap - free PR Web - a fee Free Press Release - free Blog - Start a blog, write articles. Makes you an expert in your field. Potential clients will see, you know your stuff and trust to hire you. It's all about building trust and relations.Design Competitions - Enter your works in design competitions. International advertising if you win and get in to the book. A few resource of design competitions. Graphics Books Rockport Publishers Roto Vision American Design Awards Summit Awards Communication Arts How Design Magazine Print Magazine Join a Networking Social Events - Lets people know who you are and what you do. Let Friends and Family Know What You Do - Potenial referrals from friends and family. Ask for Referrals - Ask Friends, family, clients: current/previous, printers, paper sales reps, pre-press houses for referrals. Volunteer - Volunteer in your community and non-profits. More about networking and building trust. Local Papers - The local news papers, business section. Often print the names and addresses of those applying for a business licenses. Keep Your Eyes Open - Look for new construction or businesses moving in. Get their information. A good chance they may need creative services. Find a Niche Market - Specialize in an area of expertise that other companies may not be filling the need for. Chamber of Commerce - Chamber of Commerce may have a list of their members info for free on-line. Joining the Chamber of Commerce is another option for networking and potential clients. Business Cards - Bring business cards with you everywhere you go. Strike up a conversation with people when you are out. On-Line Directories - Get listed on free and paid on-line directories. Forums - Post on forums, design as well as business and related markets you are targeting. Signatures - Have a signature of your contact information on all correspondence, emails and forum posts. Marketing Websites/Blogs - Check out other marketing sites/blogs, Inside the Marketing Mind and The Marketing Mix. Visit Calvin's blog about design and more: http://mayhemstudios.com/blog/ Friday, February 16, 2007
Ever deal with a problem client? I'm sure you have.
Every once in a while, we all have to work with someone whom we would rather not. If you're not at the point where you can turn away the project for financial or career-building purposes, there are some ways to deal with clients who you'd prefer not to. The best way is to note how much time you have to spend with the client. For me, I rarely have to sit stuck in a room with a "boss" that I don't like working with. When I remember that, it makes the project seem not so horrible. But what if you are stuck in Badbossville? Tips coming up. Share your stories till then! Tuesday, February 13, 2007  Courtesy To become an LLC, or not to become an LLC... This was my question... And the lovely Michelle Goodman answered! Any thoughts? Tuesday, February 06, 2007
DO NOT BUY THE BOOK YET!
There are some typos on the first print run. Well, ONE. But I'm having it fixed. I know. I'm impatient too! Monday, February 05, 2007  It'll be for sale in about a day. Let me proof it... It came tonight!!!  Courtesy of Kelly Want to be inspired? Blogs work for me. I love to see the creations that others make. Sometimes just a scan of a scrapbook page or painting does wonders to lift me back up! Christine has a great inspiration site here. So does Mati. Do you have a site to share with tons of great links...or just one? Comment! Thursday, February 01, 2007
The 5 Essential Marketing Tools to Grow Your Business
From the fabulous Ilese Benun of Marketing-Mentor.com
Ilese offers a FREE 30 minute phone consultation to ask questions--go to her site and give her a buzz! |
|||
